Wednesday, August 31, 2011

Build it Better

My ode to Joe La Pompe -a favorite web site of mine that features original advertising with closely related copycat versions proving there are no more original ideas in advertising. I prefer the second version as its more interactive and engaging.

ORIGINAL
Advertising Agency: Cerebro and Y&R, Panama
Art Director: Francisco Bernal & Alberto Weand Ortiz
Copywriter: Jorge Heilbron
Photographer: Caros Villareal
Published: January 2011

COPY
Advertising Agency: DDB, Dubai, UAE
Executive Creative Director:
Shehzad Yunus
Creative Directors:
Makarand Patil, Kartik Aiyar
Art Director:
Makarand Patil
Copywriter:
Kartik Aiyar
Agency Producer:
Ashish Varghese
Senior Account Director:
Krishnakumar Panicker
Production house: DejaVu Studios
Published: February 2011

No comments:

Post a Comment